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This year, Annabelle chose to highlight the Pride movement to raise awareness and show our support, which will help us take even more impactful steps to elevate the LGBTQ+ community in the future. Our campaign is centered on amplifying LGBTQ+ voices through our collaboration with Catherine and Nick, who helped us understand what Pride means to them. This is just the beginning, and we will continue to partner with LGBTQ+ community members and organizations throughout the year to use our platform to promote the cause.
Create fun, colourful looks to celebrate Pride month! Share them on Instagram using #ABPRIDE.